14 months ago
FORT MYERS, FL (NBC) -- A new billboard in Fort Myers, Florida hopes to keep motorists from talking on the cell phone while driving.
The billboard directs people to deathbycellphone.org to hear stories of the deadly potential of distracted driving.
"I don't know if anybody's going to see it because they're so busy talking on their cell phones," said driver Sue Marlow.
Officials say a cell phone was to blame in a North Naples accident as a driver dropped his phone, tried to pick it up and slammed into a dentist office.
Two years ago, 7-year-old Hannah Grant suffered a traumatic brain injury after a distracted driver ran a red light in Fort Myers.
Experts we spoke to say if you're driving 60 mph and looked down at your phone for just three seconds you've already traveled the length of a football field.
"Distractions are dangerous, period," said Jay Anderson, founder of Stay Alive Just Drive. "At any given time, look left look right and you're going to see someone on their cell phone"
Though Anderson is not affiliated with the National Safety Council, he's glad to have their help and help from Lamar Advertising, who donated the space.
"That's the good thing about outdoor advertising we're looking to grab people's attention," said Vinny Fazio of Lamar.
NBC
